Google Wins Reversed: Appeals Court Revives Advertisers’ Antitrust Lawsuit Over YouTube Ad Overcharges
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4 Articles
Google Wins Reversed: Appeals Court Revives Advertisers’ Antitrust Lawsuit Over YouTube Ad Overcharges
A federal appeals court has ruled that thousands of advertisers can move forward with claims accusing Google of overcharging them for advertisements placed on YouTube and other platforms. The decision by the Ninth Circuit Court of Appeals revives a class-action lawsuit originally filed in 2018 that accuses the search giant of systematically inflating prices through secretive practices that shielded its ad auction system from competition. The cas…
Teads has filed a lawsuit against Google for alleged anti-competitive practices in the digital advertising market. The advertising technology company thus becomes the fifth in the sector to take legal action for this reason, following previous movements of OpenX, Pubmatic, Magnite and Index Exchange. The demand numbers 6,880 million advertising impressions lost by rival intermediation tools between 2017 and 2023, although it does not detail the …
The antitrust case lost by Google in the US in April of last year opened the door to claims from companies that considered themselves affected by their practices and Teads has just become the fifth company in the sector to present theirs. As in previous cases, it claims compensation for the business that it claims lost for years due to the dominant position that it maintained thanks to integrating Google Ads with its ad market AdX. Specifically …
Elite Colleges Face Explosive Early Decision Lawsuit
A federal judge has ruled that an antitrust lawsuit accusing dozens of elite U.S. colleges of conspiring through their early decision admissions programs may proceed. As a result, the case marks another significant legal challenge for higher education institutions. The ruling allows plaintiffs to continue pursuing claims that the schools coordinated admissions policies in ways that limited competition and increased the cost of attending some of …
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