Cue: Apple will add AI search in mobile Safari, challenging Google

Searches on Safari dipped for the first time in 22 years, Apple’s Eddy Cue admits, and it’s because more people are using AI instead of Google

There may be a big change coming to iPhone search features as users know them. Apple senior vice president of services Eddy Cue said in a testimony the company is considering revamping Safari’s search feature to incorporate more AI features. For the first time in 22 years, Apple saw a decrease in Safari search volumes, with Cue blaming an increase in AI searches. Google may be at a crossroads on the future of its search engine as AI becomes an i…

Apple is actively exploring the incorporation of research engines based on artificial intelligence (IA) in Safari. This potential change, which includes names such as Perplexity, was suggested by Eddie Cue, a...

Apple's Eddy Cue: AI search is coming to Safari, Google queries are falling, and the iPhone may be obsolete in 10 years

Cue was asked about the effect AI is having on search engine companies like Google and how businesses are struggling to adjust. "People still are going to need toothpaste 20 years from now, 40 years from now. You may not need an iPhone 10 years from now. As crazy as...Read Entire Article

Is the iPhone at the end and ChatGPT a serious threat to the search engine giant Google? At least, this is what Apple manager Eddy Cue claims in the antitrust process against Google – and thus pursues very self-interested goals.

Apple Explores AI Search for Safari as Google Deal Faces Legal Scrutiny

Apple stands to lose the $20 billion it earns annually from making Google the default search engine in Safari. According to Apple's services chief Eddy Cue, the company is already exploring AI-powered alternatives.

Apple seems to be fueling plans for its own AI-driven search capabilities on its Safari web browser, which puts Google's previously unchallenged search engine hindrance under great pressure.