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Good Rebels and Advisors Analyze the Use of AI Chats in Purchases
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80% of consumers consult IA or LLM chats before making a purchase, according to the study 'Use of AI or LLM chats in purchase decisions' by Good Rebels and Advisors. The entry 80% of consumers consult IA or LLM chats before making a purchase, according to a study by Good Rebels and Advisors was first published in Marketing Insider Review.
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