Good Good CEO Gets Conspiratorial, Alleges Callaway Is Trying To 'Cover Up' Their Role In Ad Scandal, Weighs Lawsuit

Good Good Golf CEO attacks Callaway for ‘media blitz,’ threatens lawsuit in late-night tweet storm as fallout from ad worsens

Matt Kendrick, CEO and co-founder of Good Good Golf, posted to X for the first time in 11 years to rip his company's former partner and hint at a potential lawsuit after Callaway split with his company following the backlash from an advertisement featuring a man hitting a woman.

"Co-ordinated media blitz" - Good Good CEO blasts Callaway over $1m "cover-up"

Good Good boss Matt Kendrick blasted Callaway in a series of social media posts.

Good Good CEO Gets Conspiratorial, Alleges Callaway Is Trying To 'Cover Up' Their Role In Ad Scandal, Weighs Lawsuit

The Callaway Golf and Good Good controversy is showing no signs of slowing down anytime soon. The pair of golf brands have been facing a PR crisis since the release of an ad that showed a man assaulting a woman. Matt Kendrick, CEO of Good Good Golf, fired off posts on social media suggesting the […] The post Good Good CEO Gets Conspiratorial, Alleges Callaway Is Trying To ‘Cover Up’ Their Role In Ad Scandal, Weighs Lawsuit appeared first on BroB…

Good Good CEO responds to video backlash; Disney rolls out early retirement program ahead of ‘broader changes’

Plus, a report on how workers are responding to comms tools that don’t work. Greetings, comms pros! Let’s take a look at a few news stories from the last week and see what we can learn from them. 1. Good Good chief “owns the mistake” after video controversy CEO of golf company Good Good Matt Kendrick is admitting the company made a mistake in producing and releasing a video that depicted violence toward women. In a memo to the organization’s emp…