US EditionFrom Smart Fridges to Smart Followers: How the IoT and Viplikes Are Reshaping Social Media Strategies
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From Smart Fridges to Smart Followers: How the IoT and Viplikes Are Reshaping Social Media Strategies
Picture this: Your smart fridge just pinged you—“Out of almond milk. Also, your Instagram Reels could use more nutty engagement”. Okay, maybe your fridge isn’t that savvy (yet). But here’s the reality: The line between IoT gadgets and social media algorithms is blurring faster than a TikTok transition. Your coffee maker knows your sunrise routine. Your fitness tracker predicts your midnight snack cravings. So why are you still guessing what make…
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