There is a lot of mathematics involved in an Uber ride, and I am not talking about calculating the tip. Behind the scenes, Uber determines how much passengers are willing to pay for a taxi. And the company calculates how much the driver would settle for. The British newspaper The Guardian showed how two drivers in London were offered the same ride for different amounts. By calculating cleverly – and opaquely – Uber can charge passengers the maxi…
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There is a lot of mathematics involved in an Uber ride, and I am not talking about calculating the tip. Behind the scenes, Uber determines how much passengers are willing to pay for a taxi. And the company calculates how much the driver would settle for. The British newspaper The Guardian showed how two drivers in London were offered the same ride for different amounts. By calculating cleverly – and opaquely – Uber can charge passengers the maxi…