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Fred Pfohl, founder of Fred's General Mercantile and Beech Mountain's first mayor, dies

The co-founder of Fred's General Mercantile was Beech Mountain’s first elected mayor and helped lead 43 acres into permanent recreation easement, officials said.

Summary by Watauga Democrat
BEECH MOUNTAIN — Founder and co-owner of Beech Mountain’s Fred’s General Mercantile, Fred Pfohl, has passed away.

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Watauga DemocratWatauga Democrat
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The Avery Journal-TimesThe Avery Journal-Times
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Fred Pfohl, founder of Fred's General Mercantile and Beech Mountain's first mayor, dies

BEECH MOUNTAIN — Founder and co-owner of Beech Mountain’s Fred’s General Mercantile, Fred Pfohl, has passed away.

·Calhoun, United States
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Watauga Democrat broke the news in Calhoun, United States on Saturday, October 3, 2026.
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