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Forrester says AI will shape 75% of B2B buys by 2027

Providers may need to overhaul sales and marketing as AI agents are set to influence 75% of B2B purchase decisions by 2027.

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cmotech.in

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Forrester says AI will shape 75% of B2B buys by 2027

Providers may need to overhaul sales and marketing as AI agents are set to influence 75% of B2B purchase decisions by 2027.

2 hours ago

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IT Brief New Zealand broke the news 2 hours ago on Thursday, November 5, 2026.

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Forrester says AI will shape 75% of B2B buys by 2027

4 Articles

4 Articles

Forrester says AI will shape 75% of B2B buys by 2027

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Forrester says AI will shape 75% of B2B buys by 2027

4 Articles

4 Articles

Forrester says AI will shape 75% of B2B buys by 2027

Coverage Details

Bias Distribution Too Big Arrow Icon

Factuality Info Icon

Ownership

More stories like this

China blocks SoftBank’s $5.4 billion takeover of ABB’s robotics division, FT reports

CERT-In Warns Financial Firms as AI-Driven ‘Crafty Falcon’ Cyberattacks Escalate

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Shubhangi Atre to Lead JD Majethia’s AI Series ‘Tulsi Hai Na’

KOSPI Tumbles as Democrat Sweep Fuels AI Infrastructure Concerns

Legrand lifts 2026 sales outlook on strong data centre demand

Similar News Topics

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More stories like this

China blocks SoftBank’s $5.4 billion takeover of ABB’s robotics division, FT reports

CERT-In Warns Financial Firms as AI-Driven ‘Crafty Falcon’ Cyberattacks Escalate

AI sharpens cat-and-mouse hacking battle as companies strengthen defences

Shubhangi Atre to Lead JD Majethia’s AI Series ‘Tulsi Hai Na’

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