Console Wars Help Fans Feel Like "Soldiers In Battle," Former Xbox Exec Says

Former Xbox VP talks building Microsoft's brand, distancing it from Windows, and "throwing punches" for Bill Gates — "this is how the console wars started"

Peter Moore, former Xbox VP and one of the visionaries responsible for the Xbox 360 and the brand as a whole, has discussed his time at Microsoft.

Console Wars Help Fans Feel Like "Soldiers In Battle," Former Xbox Exec Says

Former Xbox executive Peter Moore--who helped run Xbox during its earliest days--has come forward to say the console war between Microsoft and Sony was maybe "all my fault." Speaking to The Game Business, Moore said he might bear some of the responsibility for how heated things can get when fans of one piece of plastic argue with fans of another piece of plastic. To be sure, the console wars didn't begin with PlayStation vs. Xbox, as Nintendo an…