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Sourdough Searches Keep Surging 5 Years on, and the Biggest Growth Isn’t in Bread Anymore
Searches for sourdough classes are up 92% as bakers look for hands-on help and expand beyond bread into pizza, bagels and croissants.
- According to Food Drink Life Inc., sourdough searches keep surging 5 years on, with homemade sourdough bread searches climbing 217% over the past year.
- Bakers who adopted the hobby in 2020 kept feeding their starters long after initial trends faded, turning a pandemic project into a standing weekend ritual.
- Swapping standard dough for fermented bases fuels searches for sourdough cinnamon rolls up 646%, 'sourdough pizza near me' up 511%, croissants up 124%, and bagels up 64%.
- Searches for sourdough classes increased 92% over the past year as hobbyists favoring hands-on instruction over video tutorials seek better results.
- Separate research shows the share of consumers defining healthy food as having minimal or no processing climbed from 20% to 28% between 2022 and 2025.
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31 Articles
31 Articles
The Norfolk Daily News+28 Reposted by 28 other sources
Sourdough searches keep surging 5 years on, and the biggest growth isn’t in bread anymore
Sourdough was supposed to be a short-lived pandemic hobby, same as banana bread and dalgona coffee, but home bakers kept baking anyway. Years later, they’re ... Read moreThe post Sourdough searches keep surging 5 years on, and the biggest growth…
The Knead to Know with Jessica Tavares of Laila’s Lowcountry Sourdough
Waiting in line to get to the window of Laila's Lowcountry Sourdough trailer is agony. The smell of fresh bread, fried dough and sugar fills the air among the dozens of people hoping to make a purchase before the owner, Jessica Tavares, sells out. It’s only 8:45 a.m., but she has already made more than 50 sales this Saturday morning at the farmers market. Even as it begins to sprinkle, the bread lovers keep their eyes on the prize. Inside the tr…
·Charleston, United States
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Coverage Details
Total News Sources31
Leaning Left6Leaning Right7Center15Last UpdatedBias Distribution54% Center
Bias Distribution
- 54% of the sources are Center
54% Center
L 21%
C 54%
R 25%
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