Bezos Quip, Ive Design Shaped Ferrari's Luce EV, Elkann Says
6 Articles
6 Articles
"We had no intention of making a controversial Ferrari. The fact that there was such a reaction was not something we expected" (ANSA)
At the Ogr in Turin, during Wave by Vento, Elkann defended the choice to bet on the first electric car of Cavallino: "It is very difficult to do something that is new, different and better"
(Teleborsa) - The controversy following the debut of the Light, the first Ferrari completely electric, caught Maranello by surprise, but did not affect the trust in the project. On the contrary, they have...
Milan, 7 Oct. (askanews) - The idea of the first electric Ferrari was born ten years ago from a conversation between John Elkann and Jeff Bezos. And the criticisms arrived after the presentation of the Light, instead of weakening the project, strengthened the Cavallino's conviction on the choices made. It is the story made on the stage of Wave at the [...]
Ferrari Luce, Maranello's first electric car, was born from a dialogue with Jeff Bezos and a design by Jony Ive, giving rise to great enthusiasm and controversy. Read more Ferrari Luce: bold design and power from 1,050 CV on News.it.
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