Fancy? Woolworths selling Drakensberg spring water ICE

Fancy? Woolworths selling Drakensberg spring water ICE

Woolworths – undoubtedly the bougiest retailer in South Africa—has become the laughing stock of social media after it revealed its latest fancy fad: ice made of natural spring water sourced from the Drakensberg mountains. WOOLWORTHS OFFERS PREMIUM ICE On social media, screenshots of Woolworths’s latest product – Drakensberg Natural Spring Water Ice. The packs are sold in quantities of 3kgs. According to their website, the Natural Spring Water co…

Is Woolworths Taking Luxury Too Far? The Controversy Over Spring Water Ice - Pat on Brands

Woolworths is known for offering premium products to its customers, but its latest launch has sparked a lot of debate. The retailer is now selling ice cubes made from natural spring water sourced from the Drakensberg. While some people think this is a clever way to elevate an everyday item, others are questioning whether it’s too much—especially for something as simple as ice.

“Perfect timing”: Woolworths sparks buzz with new Drakensberg water ice, SA reacts

Woolworths' new Drakensberg Natural Spring Water Ice has sparked chatter among people in South Africa. The product's introduction went viral online.