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Fan favourite Tango drink set to return to UK shelves this month after 15 years
Tango is relaunching the cult soft drink with 2,000 cans, as 89% of Millennials and 73% of Gen Z Brits show nostalgia for retro drinks.
- Tango is relaunching Turbo Tango, the world's first aerosol soft drink, this month through exclusive creator-led drops with only 2,000 cans available. The campaign targets nostalgic Millennials and introduces the cult classic to Gen Z.
- Driven by persistent fan demand, the relaunch follows survey data showing 89 per cent of Millennials feel nostalgic for discontinued childhood favorites. Meanwhile, 73 per cent of Gen Z Brits have searched social media for retro snacks and drinks from the 2000s and 2010s.
- The Turbo Tango Lab Party takes place tomorrow, September 9, from 4pm to 6.30pm at Gorilla in Manchester, offering the first chance to secure the drink. A second creator-led drop hosted by JV and Biggs follows next week.
- Carlsberg Britvic brand director Dave Laidler said the company revived the product after observing years of fan chatter and online petitions. "2011 called, and we answered," Laidler said, emphasizing excitement to introduce the drink to a new generation.
- Beyond soft drinks, Tango's research reveals broader Gen Z preferences, with 46 per cent wanting phones with chargers and 40 per cent favoring the return of the iPod. These findings demonstrate a wider cultural appetite for 2010s-era technology.
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24 Articles
24 Articles
Fifteen years after it was first launched, fan-favorite Turbo Tango, the world’s first aerosol beverage, is making a comeback. The unique, frothy, orange-flavored spray debuted in the UK in 2011, but was discontinued just a year later. However, enthusiasm for the product has not waned since, and fans have been clamoring for its return, which they have now fulfilled in September – albeit in extremely limited quantities.
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Bias Distribution
- 95% of the sources are Center
95% Center
C 95%
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