US EditionEA Sets Ambitious 100 Million Player Goal for Battlefield 6 as Development Costs Reach $400 Million
SWEDEN, JUL 3 – Electronic Arts aims for 100 million players with Battlefield 6, more than three times its previous best, driven by a $400 million budget and a new free-to-play battle royale mode.
- Electronic Arts plans to launch Battlefield 6 in March 2026, targeting 100 million players globally.
- This goal follows Battlefield 2042’s underwhelming performance, which attracted only 22 million players, and rising competition from titles like Call of Duty: Warzone.
- Development involves multiple EA studios working amid complex cycles and exhaustion, with a budget now exceeding 400 million dollars.
- An internal source expressed doubt about reaching the 100 million player goal, noting that neither the market analysis nor the quality benchmarks suggest the target is attainable.
- The ambitious target could reshape the franchise’s future, but many developers doubt it is achievable and the game’s success is uncertain.
13 Articles
13 Articles
The official release of Battlefield 6 is still awaited, but a recent report based on reliable sources already gives a glimpse behind the scenes of the game's development.
Although there was a lot of optimism about the next major entry into the Battlefield Franchise, a new article Battlefield 6: A colossal budget in danger? appeared first on Fun Academy.
EA sets an ambitious target of 100 million players for Battlefield 6 - a number that even developers consider unrealistic. With a budget of over $400 million and significant development problems, the project is under enormous pressure. (Read more)
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