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Digital Doppelgängers: How Sophisticated Impersonation Scams Target Content Creators and Audiences | News Channel 3-12

The Federal Trade Commission recorded nearly $3 billion lost in impersonation scams in 2024 targeting digital creators and their audiences, with older Americans especially at risk.

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Creativa Images // Shutterstock Digital doppelgängers: How sophisticated impersonation scams target content creators and audiences Content creation is no longer niche. Over 50 million Americans earn income by making videos, livestreams, podcasts, or other digital media. Many are full-time creators, while others pursue it as a side hustle. Either way, having an online presence is becoming increasingly risky. Scammers are catching on. In 2024 alon…

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Santa New Mexican broke the news in on Friday, September 26, 2025.
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