OpenAI's Fast Rise Forced Google to Reinvent Itself — and Its Response Could Reshape the Web

Google vs. OpenAI: How the search giant sprang into action to combat an existential threat

Getty Images; Tyler Le/BI Since OpenAI shook Google awake, the search giant has made a big turnaround. Google has spent three years reshaping itself and leaning into its advantages over rivals. Existential questions about the future of the web linger, however. It made for an irresistible narrative. The large, slow incumbent — in this case, Google — was caught flat-footed by a more nimble upstart by the name of OpenAI. It was the type of story S…

OpenAI's fast rise forced Google to reinvent itself — and its response could reshape the web

Getty Images; Tyler Le/BISince OpenAI shook Google awake, the search giant has made a big turnaround.Google has spent three years reshaping itself and leaning into its advantages over rivals.Existential questions about the future of the web linger, however.It made for an irresistible narrative.The large, slow incumbent — in this case, Google — was caught flat-footed by a more nimble upstart by the name of OpenAI. It was the type of story Silicon…

Did Google just kill OpenAI?

Gemini 3 may have just put Google in prime position to have the best-performing AI model by the end of the year. But how powerful is it really? Credit to : Fireship The post Did Google just kill OpenAI? first appeared on Technology in Business.