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Rannarootsi ad Stirs Controversy, but Sales Remain Unchanged so Far

Summary by Eesti Rahvusringhääling
A controversial ad for a grilled meat product which hit the headlines last week has not yet seen any shift in sales for the company that produced it, Postimees reported.

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Eesti RahvusringhäälingEesti Rahvusringhääling
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Rannarootsi ad stirs controversy, but sales remain unchanged so far

A controversial ad for a grilled meat product which hit the headlines last week has not yet seen any shift in sales for the company that produced it, Postimees reported.

·Tallinn, Estonia
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pmo.eepmo.ee
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PostimeesPostimees

Coastal Sweden Is neither Dying nor Thriving: Controversial Advertising Has Not Affected Barbecue Meat Sales

The Rannarootsi commercial that made waves last week, introducing grilled meat with caramelized onions, brought a lot of attention to the company, but sales numbers have not changed significantly.

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Postimees broke the news on Thursday, July 30, 2026.
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