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Clase Azul’s New Tequila Innovation Looks To Ancestral Processes

Summary by Robb Report
Clase Azul Blanco Ahumado revives ancestral tequila traditions, crafting a smoky, complex spirit in a stunning decanter.

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For almost three decades, Clase Azul México has been inspired by the vision of creating a refined and distinguished product like the land from which it comes. Founded in Guadalajara, Jalisco, by Arturo Lomelí, has created tequilas and mezcales that have consolidated among the most prominent in more than 100 countries, including Mexico, United States, Canada, France, Spain, Greece, among others. Now, the brand presents a new product that will mar…

·Los Angeles, United States
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This release is a reinterpretation of traditional tequila that mixes ancestral techniques with the artisan seal that has distinguished the brand since its origin. Available from today, June 17, this new expression adds to the brand’s portfolio. But this time, the focus goes beyond what you expect of a white tequila: it is a proposal that borrows the depth of the mezcal, without leaving aside the character of the blue agave. The result is a disti…

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RollingStone broke the news in Los Angeles, United States on Tuesday, June 17, 2025.
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