Chicago White Sox unveil new ballpark food options, including Korean-inspired dishes

Chicago White Sox unveil new ballpark food options, including Korean-inspired dishes

The Sox are making a strong push to bring people to the ballpark for more than just nine innings of baseball.

McDonald's CMO Arvind RP on marketing Korean flavours to Indian consumers

In a strategic move to capitalise on the growing influence of Korean culture in India, McDonald's has unveiled its latest limited edition Korean-inspired menu. This launch follows the success of their BTS Meal three years ago and last year's anime-themed 'WcDonald's' campaign, both of which resonated strongly with younger consumers. "When we launched the BTS Meal about three years ago, it wasn't just a slice of Korean culture but a completely ne…