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Cherry or Tabasco? Perfumers Test Weight-Loss Drug Users’ Appetite for Food-Inspired Scents

Fragrance firms say GLP-1 users are boosting demand for edible notes, and NIQ found they spent 26% more on fragrances than typical shoppers.

Summary by WTVB
By Alexander Marrow and Denis Balibouse LONDON/VERSOIX, Switzerland, Oct 19 (Reuters) - From cherry and banoffee pie to tabasco and sesame, the list of food aromas popping up in luxury fragrances keeps growing. Now some perfume makers are starting to a...

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The IndependentThe Independent
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The Independent (US)The Independent (US)
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GLP-1s are reshaping the perfume industry as use 'alters fragrance preference'

A study of GLP-1 users in the US found they spent 26% more on fragrances than the typical person

·London, United Kingdom
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Global perfume companies tend to study changes in consumer tastes, with growing interest in the perfume inspired by food smells and food components, in conjunction with monitoring the impact of underweight medicines on purchasing habits and sensory preferences.

·Syrian Arab Republic (the)
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regionalmedianews.com broke the news on Monday, October 19, 2026.
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