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Charli XCX Drops 'Music, Fashion, Film,' Her Follow-Up To 'Brat'

Charli XCX is using anti-marketing tactics for the 11-track album, which centers on fame, creativity and performance.

  • Charli XCX releases her new album, 'Music, Fashion, Film,' today, Friday, July 24, 2026, planning to screen the project in independent cinemas to connect directly with fans.
  • Following the intense 2024 'BRAT' rollout, Charli adopted an 'anti-marketing' approach after describing herself as exhausted and depleted in her film, 'The Moment,' earlier this year.
  • The new collection includes 11 alternative, genre-averse songs with winking rock 'n' roll instrumentation, with anxieties focusing primarily on fame, creativity, and performance.
  • Rejecting conventional pop, Charli stated, "Truly believe anti marketing will become a thing soon," prioritizing artistic authenticity over listener expectations.
  • Charli supports Phoebe Bridgers's decision to limit phones at concerts, viewing this trend as prioritizing the preservation of music, fashion, or film over conventional marketing.
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Two years ago Charli XCX brought us the Gören-Summer and dug off the water with her "Brat-Hype" even Taylor Swift. After creative low blows and excursions into the film world "Music, Fashion, Film", the new album combines now all the passions of the British. She wants a lot, but not everything may succeed. Every summer has its soundtrack – we admit that we are still looking for it for 2026, but you can still remember the Electro-Hyperpop-Hype fr…

·Vienna, Austria
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ArcaMax Publishing broke the news on Tuesday, July 21, 2026.
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