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Carrefour 2030: Offensive with Fresh Produce, Pricing, and Artificial Intelligence

Summary by retaildetail.eu
Carrefour is mapping out a new strategy for 2030: now that low prices are a "conditio sine qua non," according to CEO Alexandre Bompard, the retailer is looking for margins elsewhere. These include private labels, e-commerce from stores, and accelerated use of data and AI — including so-called "agentic commerce."

9 Articles

Lean Right

Network almost 40 points in 2028; Carrefour target is "share" of 20% and launch the Bulnez brand

·Brazil
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Center

Carrefour has unveiled its strategy for 2030. Among the main axes, the metamorphosis of several of its hypermarkets is announced.

Lean Left

Its CEO Alexandre Bompard presented on Wednesday his strategic plan for 2030. The French brand will invest 150 million euros to ensure that its artificial intelligence stores are rigged.

Center

The distributor wants to digitise its hypermarkets and supermarkets in France by 2030 and to develop its strategy on the sale of fresh products Carrefour targets a billion euros of savings per year d

·France
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Market Consensus Alphavalue/Divacons Carrefour presented its strategic plan Carrefour 2030, centered in France, Spain and Brazil, strengthening competitiveness in prices, leadership in its key markets and a strong boost to fresh food (repositioned hypermarket, expansion of formats of convenience and +70 Ataçadao in Brazil). It also previews greater digitization and deployment of AI, an alliance with Fusion Group, with 100 million euros annually…

Carrefour announced Wednesday, February 18, 2026 its 2030 strategic plan for a billion euro economy per year. The company sets a target of "recovery" on fresh products with the transformation of ten hypermarkets and plans to reduce its costs thanks to artificial intelligence.

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pme.ch broke the news in on Wednesday, February 18, 2026.
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