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Cannabis Retailer Skirts Ad Rules With Help From Neighbors

Summary by Ground News
A cannabis dispensary in Toronto partnered with neighboring businesses to launch a first-of-its-kind ad campaign. The campaign managed to buy media on Google, Facebook, YouTube, Instagram, Spotify and other channels. The U.S. has its own complicated guidelines on how weed companies can advertise, with rules varying from state to state.

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Adweek broke the news in on Tuesday, February 27, 2024.
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