Cadillac's Miami F1 Livery Is a Black-and-White Beauty
The one-off black-and-white design keeps Cadillac’s standard graphics while adding a stars-and-stripes gradient and a subtle red-and-blue star motif.
- The Cadillac Formula 1 Team revealed a one-off livery for this weekend's Miami Grand Prix, featuring a symmetrical Stars and Stripes motif replacing the standard crest on the car.
- Commemorating the team's first race on United States soil, the paint job incorporates a subtle red-and-blue star motif on the rear wing's underside, marking a monumental moment for General Motors.
- Chief Brand Advisor Cassidy Towriss called the design a "natural extension" that "speaks without excess," while drivers Checo Perez and Valtteri Bottas will wear Miami-specific suits this weekend.
- Critics argue the special graphics are too subtle, comparing the monochrome design unfavorably to the bold United States flag print used by Trackhouse Aprilia during their MotoGP visit to Texas.
- Avoiding the "Teletubby-like" extremes seen in other collaborations, the project reflects the significance of the Miami Grand Prix as a major marketing event for Formula teams.
18 Articles
18 Articles
Stars and Stripes special livery unveiled for Cadillac ahead of first home race
Cadillac have unveiled a special livery ahead of its first home race at the Miami Grand Prix, with the Stars and Stripes motif taking over the American team’s design. Featuring 50 stars on the front-wing to represent each state of America, as well as incorporating the signature Stars and Stripes from the flag into Cadillac’s black and white livery, there is also a hint of colour on the rear-wing which features the word ‘USA’. The design comes fr…
F1: Cadillac’s Miami livery looks like branding—but it’s really a statement of intent
When Cadillac unveils a special Miami Grand Prix livery for what is framed as its first “home race” presence in Formula 1, the instinct is to treat it as branding. A visual exercise. A marketing moment designed to connect with the American audience, to signal identity, to create recognition. That is the surface layer—and it’s intentional. But it’s also incomplete. Because in Formula 1, visual identity is never just aesthetic—it’s political. And …
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