Borussia Dortmund won't extend controversial sponsorship with arms manufacturer Rheinmetall
The club says fan opposition and financial tradeoffs shaped the decision, with the current deal worth up to 9 million euros a year.
- Borussia Dortmund will not renew its sponsorship deal with German arms manufacturer Rheinmetall beyond 2027, Club chairman Carsten Cramer confirmed on Friday.
- The sponsorship has been controversial since its 2024 start, with some fans renouncing their support; Cramer said the Club took these concerns seriously during discussions.
- Ending the "champion partner" agreement will cost the Club up to $10 million annually, reducing financial flexibility for future investments.
- Founded in 1889 as Rheinische Metallwaaren- und Maschinenfabrik Actiengesellschaft, Rheinmetall was one of Germany's biggest armaments manufacturers during both World Wars and used forced labor during World War II.
- Borussia Dortmund must now reprioritize planned investments to address the budget shortfall, with the Club examining viable solutions to mitigate the financial impact.
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37 Articles
BVB splits itself from its sponsor Rheinmetall in 2027. The reason for this was the ongoing fan protests. The club costs millions of people.After three years, Borussia Dortmund and the armaments company Rheinmetall will end their controversial partnership on June 30, 2027. The decisive factor was the ongoing criticism by BVB fans of the deal. The decision was taken jointly by the football league and the Düsseldorf-based company, as they announce…
There will be no continuation of the cooperation with the armaments company Rheinmetall.
The Boruscia Football Club in Dorthmund will cease its sponsorship of the German defence concert Rheinmetall because of criticism of the fans, declared the head of the board of the FK Karsten Kramer. The sponsorship agreement between the club and the concourse, which will expire on 30 June 2027, will not be renewed. This decision was taken jointly by the FC and Rheinmetall, given the grievances of members of the club and part of the fans, TASS r…
Borussia Dortmund won’t extend controversial sponsorship with arms manufacturer Rheinmetall
Borussia Dortmund says it won't renew a sponsorship deal with Germany's largest arms manufacturer Rheinmetall, which drew criticism from fans as soon as it was signed.
Borussia Dortmund won't extend controversial sponsorship with arms manufacturer Rheinmetall
Borussia Dortmund says it won't renew its sponsorship deal with Germany's largest arms manufacturer, Rheinmetall. The deal, which has been criticized by fans since it began, expires in 2027. Carsten Cramer, Dortmund's chairman, says members voted at the 2024 annual…
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