25 Years of New Generation Mini to Be Celebrated in Oxford

25 years of new generation Mini to be celebrated in Oxford

BMW is celebrating 25 years of Mini production at its Cowley plant. The plant has made nearly five million modern Minis since their introduction.

MINI marks 25 years of modern-era success under BMW

MINI Countryman (02/2010) The iconic MINI is celebrating a major milestone in 2026, marking 25 years since the launch of the modern MINI under BMW Group – a journey that has seen the brand evolve into a global symbol of style, innovation and driving fun. The modern chapter began on April 26 2001, when the first BMW-engineered MINI rolled off the production line at Plant Oxford in UK. It signalled a new era for the brand, blending its unmistakabl…

How BMW Kept the MINI Alive — And Why it Actually Worked

When the first modern MINI rolled off the line at Plant Oxford on April 26, 2001, nobody knew quite what to make of it. BMW had bought the wreckage of Rover six years earlier, inherited this small, scrappy British brand with an absurdly outsized reputation, and somehow decided the right move was to keep it alive. Twenty-five years later, that bet looks pretty smart. The original Mini — lowercase, two syllables, no frills — was born in 1959 from …

BMW marks 25 years of modern Mini made in the UK

The first new version of the car rolled off the production line in 2001