US EditionX's ad Business Improved Under Departing CEO Linda Yaccarino, but It's Still Tough Times Ahead
UNITED STATES, JUL 9 – U.S. ad spending on X rose 62% year-over-year in early 2025 after efforts to improve brand safety and recover advertisers, despite ongoing challenges and past controversies.
6 Articles
6 Articles
Read the original note in the following link: Linda Yaccarino leaves her position as CEO of X Linda Yaccarino has confirmed her departure from X. After two years at the head of the platform, the board leaves her position as CEO. Yaccarino thanked Elon Musk for the opportunity to lead the company. The executive took office in June 2023. Musk had pointed out that Yaccarino would take care of business operations. His goal was to transform X into a …
Linda Yaccarino at X, ex-Twitter, concludes with a contrasting observation. After two years in the general management, the former advertising manager of NBCUniversal leaves behind her a platform in better position vis-à-vis advertisers, but always faced with deep turbulence. Her departure, formalized in July 2025, comes as the social network tries to ... Read more The article At X, here is Linda Yaccarino's mixed record at the head of advertisin…
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