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Blake Lively press backlash reportedly ‘spooked’ big brands

  • On Monday, Blake Lively and Justin Baldoni settled their lengthy legal war over the "It Ends With Us" production, just two weeks before trial was scheduled for May 18.
  • Lively filed a lawsuit against Baldoni in December 2024, alleging sexual harassment on set; Baldoni denied the claims and filed a $400 million countersuit against Lively, Ryan Reynolds, and Leslie Sloane.
  • Last month, Judge Lewis Liman dismissed 10 of Lively's 13 claims against Baldoni; legal teams made $60 million combined to litigate, though neither party earned money from the settlement.
  • Both parties stated they "remain firmly committed to workplaces free of improprieties." Hours after the settlement surfaced, Lively attended the Met Gala 2026, where a body language expert noted "reserved sadness."
  • Set to the tune of Millie Jackson's "Here You Come Again," Ryan Reynolds shared a carefree selfie with Lively on Tuesday, as she vowed to "never stop doing" her part exposing systems harming victims.
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Cinema Blend broke the news in United States on Tuesday, May 5, 2026.
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