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Ben Nevis leads bold new look for Highland Soap Co
Summary by Scottish Business News
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Ben Nevis leads bold new look for Highland Soap Co
The unmistakable outline of the UK’s highest peak Ben Nevis is the centrepiece of a first major rebrand in more than three decades for organic soap and skincare producer The Highland Soap Company, led by Scottish brand and design studio Freytag Anderson. The new identity is built around the brand positioning “The Highlands. In Essence.”, a guiding idea that translates the feeling of space, clarity and calm associated with the Highlands into pr…
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