Beko Becomes Ajax's Official Trusted Partner
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AMSTERDAM, Aug. 26, 2025 /PRNewswire/ -- Beko, the leading European home appliance company, has announced a new strategic partnership with Ajax, becoming the club's Official Trusted Partner. Based on the shared values of reliability,…
Beko Becomes Official Confidence Partner of Ajax
AMSTERDAM, Aug. 26, 2025 /PRNewswire/ — Beko, from Europe’s number one home appliances company, has announced a new strategic partnership with Ajax, becoming the club’s Official Confidence Partner. Rooted in shared values of reliability, high performance and sustainability, the partnership marks a long-term collaboration between two globally respected brands united by one powerful idea: “confidence isn’t […] The post Beko Becomes Official Confid…
Ajax and Beko signed a strategic three-year partnership on Tuesday, Ajax.nl reported Tuesday afternoon. The Amsterdam club is proud of the collaboration, which aligns with Beko's growing involvement in Amsterdam and the Netherlands. Photo: AFC Ajax. "Beko, Europe's number one in...
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