Bad Bunny Becomes First Latin Artist to Gross $1 Billion in Touring
Billboard Boxscore says the Spanish-language star reached the mark with 6.4 million tickets sold across 260 reported shows.
- Bad Bunny became the first Latin artist to surpass $1 billion in career touring revenue, powered by major 2026 stadium performances across South America, Australia, Japan, and Europe.
- His total gross of $1.08 billion and 6.4 million tickets stem from 260 reported shows, including 2024's Most Wanted Tour and 2022's El Ultimo Tour del Mundo spanning multiple continents.
- The Debo Tirar Mas Fotos World Tour grossed $360 million through 41 shows, making it the highest-grossing tour in Billboard Boxscore history excluding U.S. dates.
- Madrid shows grossed $96.1 million, contributing 36% of tour revenue; his 623,000 Madrid tickets surpass his 2022 World's Hottest Tour earnings of $314.1 million.
- With 15 dates remaining through July 22 in Brussels, the tour projects toward $450 million, maintaining a nearly two-to-one lead over Take That in gross and attendance.
22 Articles
22 Articles
Puerto Rican singer reached historic mark after successful world tours and strengthened position among the most popular artists on the planet
The Puerto Rican singer reached a historic revenue of 1.080 million dollars and 6.4 million tickets sold.United States.- The global phenomenon Bad Bunny again broke records in the music industry as he became the first Latino artist to raise more than $1 billion on tours exclusively for ticket sales and without performing music in English, according to data released this Thursday by the specialist magazine Billboard Boxscore. According to Billboa…
Bad Bunny has become the first Latino artist to raise $1 billion in ticketing and non-singing tours in English, the specialist magazine Billboard reported this Thursday. As compiled by Billboard Boxscore, with the presentations between 2017 and 2019, the tour ‘The Last [...] La entrada Bad Bunny, the first Latino artist to raise $1 billion in tours, was first published in Foco Informativa.
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