Aston Martin Reveals Dreadnought Military SUV For Call Of Duty
- Aston Martin collaborated with Activision and Infinity Ward to create the Dreadnought, a military-style SUV launching in Call of Duty: Modern Warfare 4 on October 23, 2026, across Xbox Series X|S, PlayStation 5, PC, and Nintendo Switch 2.
- Named for a revolutionary British warship from the early 20th century, the Dreadnought is a digital-only concept with a full-size model displayed at Fanatics Fest in New York. The design reflects Aston Martin's desire to broaden its brand identity beyond traditional automotive markets.
- Chief Creative Officer Marek Reichman stated, "The team has hugely enjoyed the challenge of redefining what an Aston Martin can be when the only limit is imagination." The vehicle boasts "supercar levels of performance" and "adaptive combat zone intelligence systems."
- Stefano Saporetti, Aston Martin's Director of Brand Diversification, described the collaboration as an opportunity to connect with future luxury consumers through gaming. The strategy targets younger audiences by showcasing brand identity beyond traditional showrooms.
- While the Dreadnought remains gaming-exclusive, Aston Martin faces financial headwinds after reporting an operating loss of £259 million last year. Debts rose to £1.38 billion by the end of 2025, leaving no plans for real-world production.
17 Articles
17 Articles
Aston Martin Has Built a Combat-Ready SUV, but You Can Only Drive It in the Digital World
The Aston Martin Dreadnought is the digital-only, military-grade tactical SUV. No, don’t worry, the British mark hasn’t gone bananas. The vehicle, boasting supercar performance and being combat-ready, was designed exclusively for the video game Call of Duty: Modern Warfare 4. Meet the ultimate off-road machine. Digitally built by Aston Martin in partnership with the game's developers and publishers, Infinity Ward ... (continue reading...)
Aston Martin builds mad 4x4 with V12 power
New Dreadnought 4x4 melds V8 Vantage looks, V12 power and – hang on, is that an airstrike button...? The Dreadnought has been revealed as Aston Martin’s take on a high-performance, military-style off-roader. Designed for the new Call of Duty videogame but revealed as a full-sized physical model in New York, the Dreadnought is named for a revolutionary British warship from the early 20th century - which tallies with its hulking, functional design…
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