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Asda aims to win shoppers back with new strategy to cut brand prices

Summary by The Scottish Sun
ASDA will win shoppers back by being an “online discounter” and selling the cheapest branded goods and petrol, its boss says. Executive chairman Allan Leighton told The Sun yesterday it was critical for Asda to restore its reputation for good value. Asda plans to boost profits and attract shoppers b cutting prices on petrol, as well as branded goodsGetty Signalling the gear-shift, it cut petrol and diesel prices by 4p yesterday after its previou…
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Retail Gazette broke the news in on Friday, March 14, 2025.
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