Apple removed 'Available Now' from the Apple Intelligence webpage, but it may not have been Apple's choice

Apple Intelligence page no longer says 'available now' — here's why

Apple's changed its Apple Intelligence page so it no longer claims every feature is available now, likely to comply with new recommendations from the Better Business Bureau's National Advertising Division.

Apple Intelligence No Longer ‘Available Now’ After False Advertising Inquiry

One of Apple’s big selling points for the iPhone 16 was that it would be the first to get Apple Intelligence, the company’s suite of AI features for doing things like summarizing texts and generating custom emoji. But some of the bigger promises, like a revamped Siri, have yet to come to fruition.…

Apple removed 'Available Now' from the Apple Intelligence webpage, but it may not have been Apple's choice

Apple has removed 'Available Now' from its Apple Intelligence webpage, after the BBB's National Advertising Division recommended the removal.

Apple Intelligence No Longer 'Available Now' After False Advertising Inquiry

Apple's AI debacle keeps getting worse.

Apple Misled Consumers on the iPhone 16's AI Features, Report Finds

Marketing materials 'reasonably conveyed' to iPhone 16 shoppers that Apple Intelligence features were available at launch when they were not, the Better Business Bureau says.

Apple told to remove ‘Available now’ from Apple Intelligence page

Apple Intelligence marketing was found to be misleading by the National Advertising Division of the Better Business Bureau.