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Apple, Google Near $1 Billion-Deal to Revamp Siri AI Assistant
Apple will pay about $1 billion annually to use Google’s advanced 1.2 trillion-parameter Gemini AI model for Siri, with all data processed on Apple’s private servers.
- On November 5, 2025, Apple is nearing a deal to pay Google $1 billion annually for a custom Gemini model running inside its Private Cloud Compute to power Siri by spring 2026 with iOS 26.4.
- After testing multiple models earlier this year, Apple chose to move forward with Google's model over OpenAI's ChatGPT and Anthropic's Claude to accelerate rollouts while developing its own AI.
- With scale in mind, Gemini's 1.2 trillion parameters will handle Siri's three components, surpassing Apple's 150 billion-parameter models, Bloomberg reports.
- Regulators' recent ruling helps protect partnerships like Google's with Apple, which pays more than $20 billion annually, including the Gemini arrangement, from legal challenges.
- Because the launch is months away, plans could change and observers say the 2026 Siri upgrade will `have Google to thank` for its one trillion parameter model from Pixel phones.
Insights by Ground AI
29 Articles
29 Articles
Apple will reportedly use a custom version of Gemini to power the new Siri
When Apple introduces its more capable version of Siri in 2026, it increasingly sounds like it'll have Google to thank. Bloomberg reports that Apple is finalizing plans to use a custom version of Gemini to power the new Siri and plans to pay Google handsomely for the privilege.The new Siri will still use some of Apple's homegrown models, but will also rely on a version of Gemini running on the company's Private Cloud Compute servers to "handle S…
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Total News Sources29
Leaning Left5Leaning Right1Center5Last UpdatedBias Distribution46% Left, 45% Center
Bias Distribution
- 46% of the sources lean Left, 45% of the sources are Center
46% Left
L 46%
C 45%
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