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Amazon Ring Cancels Flock Safety Partnership After Super Bowl Backlash

Ring ended its planned partnership with Flock Safety after a review found integration would need more time and resources; no customer videos were shared, Ring said.

  • Amazon-Owned Ring canceled its planned partnership with Flock Safety following backlash over Flock's cooperation with federal immigration authorities and public concerns about surveillance after Ring's Super Bowl ad aired.
  • The proposed integration aimed to link Ring's Community Requests platform with Flock's surveillance network, but Ring stated it required more time and resources; the integration never launched and no customer footage was shared.
  • Critics raised privacy concerns about Ring's past partnerships with law enforcement and fears that features like Familiar Faces and Search Party could increase surveillance capabilities.
  • Despite ending its partnership with Flock Safety, Ring continues working with Axon and maintains its Community Requests program, which allows voluntary sharing of footage with local police via third-party systems to improve data privacy.
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Ring scraps partnership amid backlash

Amazon's smart-doorbell maker Ring terminated a partnership with police surveillance tech company Flock Safety.

·Cherokee County, United States
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Futurism broke the news in on Wednesday, January 21, 2026.
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