US EditionAmazon mulls $5 to $10 monthly price tag for unprofitable Alexa service, AI revamp
- Amazon plans to overhaul Alexa with conversational generative AI in "Banyan," offering a $5 monthly premium version, the first update since 2014, per Reuters.
- The enhanced Alexa, "Remarkable Alexa," focuses on improving user interaction with more intelligent features, pending final pricing and release details dependent on Project Banyan's progress.
- CEO Andy Jassy aims to revitalize Alexa by setting an August deadline for the update, signaling a strong interest in the service's improvement.
14 Articles
14 Articles
Amazon mulls $5 to $10 monthly price tag for unprofitable Alexa service, AI revamp
SAN FRANCISCO (Reuters) - Amazon is planning a major revamp of its decade-old money-losing Alexa service to include a conversational generative AI with two tiers of service and has considered a monthly fee of around $5 to access the superior version, according to people with direct knowledge of the company's plans.
Amazon Mulls $5 to $10 Monthly Price Tag for Unprofitable Alexa Service, AI Revamp
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Amazon mulls $5 to $10 monthly price tag for unprofitable Alexa service, AI revamp
Amazon is planning a major revamp of its decade-old money-losing Alexa service to include a conversational generative AI with two tiers of service and has considered a monthly fee of around $5 to access the superior version, according to people with direct knowledge of the company's plans.
Remarkable Alexa will be called the next version of Amazon's virtual assistant, insiders say. It is to be linked to generative AI and could cost fees in the more powerful of the two variants.
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