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Freevee Streaming Service to Shut Down, Amazon Says. What Will Happen to Its Shows?

UNITED STATES, JUL 7 – Amazon will integrate Freevee's catalog into Prime Video to streamline streaming, maintaining free ad-supported content alongside subscriptions for users, Amazon said.

  • Amazon will shut down its ad-supported streaming service Freevee in August 2025, ending its availability on Fire TV Stick, Roku, and other devices.
  • Freevee originated as IMDb Freedive in January 2019 and rebranded to Freevee in 2022 to serve a free, ad-supported streaming audience.
  • Amazon plans to transfer Freevee’s programming, including originals and licensed content, to Prime Video, which will become the exclusive home for this content.
  • A spokesperson announced that Freevee’s TV series, films, and live broadcasts will now be available exclusively through Prime Video, where non-Prime subscribers can access free, ad-supported content marked as "Watch for Free."
  • This move reflects Amazon’s strategy to simplify viewing, strengthen Prime Video’s offering, and balance ad revenue with user satisfaction amid criticism of Prime Video’s ad-supported tier.
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digitalmarketreports.com broke the news in on Monday, July 7, 2025.
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