Alfa Romeo And Maserati Team Up For Ultra Exclusive 'Few Off' Creations
9 Articles
9 Articles
Bottegafuorseri is certainly a daughter initiative of the Motor Valley but also of Turin and Arese and is a center of automotive excellence that unites Alfa Romeo and Maserati together again, two myths of Italian industry. And it wants to be the cradle of local manufacturing excellence, where ingenuity and craftsmanship are transformed into a unique and personalized experience for the customer. A creative pole that combines mastery and innovatio…
The Italian "Motor Valley" is in a state of turmoil. In this area of the boot, where the historic Italian brands are located, a new centre has just opened its doors. Bottegafuoriserie is named, this pole dedicated to excellence will allow Alfa Romeo and Maserati to develop future ultra exclusive models. Bottegafuoriserie: the best of Alfa Romeo and Maserati gathered in one place Stellantis has just announced, Alfa Romeo and Maserati will come cl…
Alfa Romeo and Maserati Unite to Create Bottegafuoriserie
Alfa Romeo and Maserati are joining forces to create the Bottegafuoriserie, described as a new hub of Italian automotive excellence. The goal is to build more than a brand or a single facility. This will become the home of Italy’s most iconic automotive interpretations, celebrating craftsmanship, innovation, and heritage. The initiative will revolve around four key pillars. The first is the Bottega, dedicated to developing limited-production mod…
Alfa Romeo and Maserati Reinvent Italian Bespoke with Bottega Fuoriserie
In an era of standardized car platforms, Alfa Romeo and Maserati are turning the clock back to the golden age of Italian coachbuilding. With their new Bottega Fuoriserie, the two brands are reasserting the art of made-to-measure – from limited runs to one-off automotive masterpieces. Something is clearly moving within Stellantis’ Italian division. The project, kept tightly under wraps until Tuesday’s media briefing, signals a renewed focus on cr…
Alfa Romeo And Maserati Team Up For Ultra Exclusive 'Few Off' Creations
Alfa and Maserati unite to create exclusive “few off” models. Buyers can expect new options and greater customization. It’s part of a multifaceted Bottegafuoriserie initiative. Alfa Romeo and Maserati are joining forces to establish the Bottegafuoriserie, which is being billed as a “new hub of automotive excellence.” It’s designed to transcend a single product or place by becoming the home of the most iconic automotive interpretations from Italy…
Italy’s New Made-to-Measure Atelier for Alfa Romeo and Maserati
In an era of standardized car platforms, Alfa Romeo and Maserati are looking for differentiation: with their new Bottegafuoriserie, the two brands are jointly reenforcing the Italian art of made-to-measure — from limited runs to one-off creations.
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