Published 1 month ago

Aldi rapped by advertising watchdog after Sainsbury's complaint

Aldi's claim of being the "home of Britain's cheapest Christmas dinner" was found misleading by the ASA after Sainsbury's complained.
The ASA upheld the complaint, stating Aldi's Christmas dinner was only 4p cheaper than Lidl's.

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BBC News

Aldi's cheapest Christmas dinner claim was misleading, says advertising watchdog

Complaints from rival Sainsbury's over Aldi's price claims are upheld by the Advertising Standards Authority.

1 month ago·United Kingdom

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The Independent

Supermarket’s ‘cheapest Christmas dinner’ advert ruled misleading

Sainsbury’s complained to the Advertising Standards Authority

1 month ago·London, United Kingdom

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Liverpool Echo

Aldi rapped by advertising watchdog after Sainsbury's complaint

Sainsbury's bosses were not happy with Aldi's claims

1 month ago·Liverpool, United Kingdom

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Shropshire Star

Aldi ‘cheapest Christmas dinner’ ad ruled misleading by watchdog

A national press advert for Aldi claiming the discounter was the “home of Britain’s cheapest Christmas dinner” misled consumers, a watchdog has ruled.

1 month ago·Ketley, United Kingdom

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