Adidas warns it will raise prices on all U.S. products due to tariffs
- Adidas has warned that prices for its products in the United States will rise due to higher tariffs imposed by US President Donald Trump.
- Chief Executive Bjorn Gulden stated that the uncertainty around tariffs has halted any earnings upgrade despite strong first-quarter performance.
- Adidas's pre-tax earnings more than doubled to 585 million euros in the first quarter, but tariff uncertainties have affected its future outlook.
- The company reported a net profit of 428 million euros from January to March, but is cautious about future earnings due to tariff impacts.
66 Articles
66 Articles
Adidas CEO Bjørn Gulden on Tariffs, Growing the Brand’s Non-US Business — And How the Bad Bunny Low Profile Trend Is Appealing to Men
Adidas is taking a wait-and-see approach when it comes to tariffs and price increases in the U.S. — and focusing on its strength outside of America. Meanwhile, the German athletic brand is focusing on the other 80 percent of its business that is outside of the U.S. It also has rerouted China-manufactured goods originally bound for the U.S. to other markets. Moreover, the three percent of its sourcing in China for the U.S. market will be taken do…
Pricier sneakers? Adidas warns on US tariff impact
FRANKFURT, Germany – German sportswear giant Adidas on Tuesday warned that US President Donald Trump’s tariffs will increase prices for its products in the United States, and the hardline trade policies could dent its ongoing recovery. The firm makes a large chunk of its goods in Asian countries that Trump has singled out for running
Adidas warns customers of impending price hikes due to tariffs
Adidas has warned Americans that tariffs on its products will lead to price hikes. Based in Germany, the company did not say how much those prices would increase. The sportswear staple has key suppliers in countries affected by President Donald Trump's recently announced tariffs, including China, Vietnam and Cambodia. What did the company say specifically about future prices? While first-quarter profits increased for Adidas, it warned of econom…
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