A Spanish-language radio show overflows with voters’ frustration in Pennsylvania battleground
Listeners are calling in about inflation and political despair as campaigns court Latino voters in a district where they make up about a quarter of the population.
- Victor Martinez, who runs La Mega 101.7, a Spanish-language radio station in Pennsylvania's Lehigh Valley, hosts a politics talk show from his studio in Allentown that shapes discourse in the 7th Congressional District.
- Matt Tuerk, Allentown's Democratic mayor, said this year's election has the "same vibes" as two years ago, when residents faced rising childcare, mortgage, and grocery costs that persist today.
- In the 7th Congressional District, Republican incumbent Ryan Mackenzie faces Democratic challenger Bob Brooks, a retired firefighter, with both campaigns actively courting Latino voters through targeted outreach.
- Restaurant owner Pena, who voted for Trump hoping for economic relief, now says "they're still living day by day" and is leaning toward Brooks this year, citing unmet expectations.
- Republicans are buying advertising time on Martinez's show to maintain Latino support, though some listeners dismissed a $5,000 payout President Donald Trump promised if Republicans keep control of Congress.
72 Articles
72 Articles
High prices are testing Latino voter loyalties in a key PA district
ALLENTOWN — Una sola cosa. Just one thing. That's all Victor Martinez wanted from listeners of his Spanish-language radio station — tell him one positive thing about President Donald Trump. The calls started rolling in. Someone mentioned the $5,000 payout that Trump promised if Republicans keep control of Congress, which Martinez thought was so hilarious that he played a laugh track. Then a trucker shared a silver lining from high diesel prices …
MS NOW supercut shows enraged voters ready to abandon Trump: 'They got us all caged up'
MS NOW's Alicia Menendez offered a brutal supercut of Latino voters in Texas, gearing up to punish President Donald Trump at the ballot box.The showcase came during a discussion with Victor Martinez, owner of LA MEGA 101.7, about similar levels of discontent unfolding in Pennsylvania."Here in the Lehigh Valley, it's 'the economy, stupid,' right?" said Martinez. The key takeaway, he said, is that "people are upset" because "Gas prices are around …
High prices are testing Latino voter loyalties in hotly contested Lehigh Valley race for Congress
In Pennsylvania’s 7th Congressional District, where Republican Ryan Mackenzie faces Democratic challenger Bob Brooks, high prices are testing Latino voter loyalties in the 2026 election.
union-bulletin.com
High prices are testing Latino voter loyalties in a key battleground district
Victor Martinez runs a Spanish-language radio station in Pennsylvania’s Lehigh Valley and talks about voters' frustration with everyday realities like higher fuel prices and inflation ahead of next month’s midterm election. Martinez added an hour of politics talk to his…
‘This is not what we expected’: Latino voters were key to Trump’s win in a swing Pennsylvania district. Now some say the economy is 'worse'
In a key congressional district, frustration over gas and grocery prices is testing Republican efforts to retain Latino voters ahead of the midterms.
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