A simple strategy to help you stick to your goals

A simple strategy to help you stick to your goals

Comment: Many of us set goals, such as saving money or exercising more, with eagerness and determination. But enthusiasm often fades quickly, replaced by the pull of smaller, more immediate rewards – buying a treat or sitting on the couch. Why can it be so hard to stay focused on long-term goals? One reason is that future rewards lose value the longer we have to wait for them. Psychologists call this phenomenon “delay discounting”. This is our t…