A moose trek across Sweden pulls in millions of viewers looking for 'Slow TV'

A moose trek across Sweden pulls in millions of viewers looking for ‘Slow TV’

Last year, more than 9 million people watched across the world, and executive producer Johan Erhag said he expects viewership will be even higher this year.

A moose trek across Sweden pulls in millions of viewers looking for 'Slow TV'

Last year, more than 9 million people watched across the world, and executive producer Johan Erhag said he expects viewership will be even higher this year.

Svezia, 9 milioni per veder migrare le alci: il boom della slow tv

La forza ipnotica del flusso naturale: attendere pazientemente che una maestosa alce emerga dall’acqua del fiume Ångerman è diventato uno sport nazionale in Svezia e, sorprendentemente, un fenomeno globale. La slow TV sta ribaltando tutte le regole del marketing televisivo, quelle che ci hanno fatto credere che l’attenzione del pubblico si catturi solo con montagne russe emotive e colpi di scena. Invece, milioni di persone si sintonizzano per or…

A moose trek across Sweden pulls in millions of viewers looking for 'Slow TV' - TPR: The Public's Radio

Last year, more than 9 million people watched across the world, and executive producer Johan Erhag said he expects viewership will be even higher this year.