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Apple Unveils iPhone Duo, Its First Foldable, at $1,999

  • Apple unveiled the iPhone 18 Pro and Pro Max on Sept. 9, confirming preorders begin in 3 days at 5 a.m. PT on Saturday, Sept. 12.
  • The Pro starts at $1,199, while the Pro Max starts at $1,299, with high-capacity 2TB Models reaching $3,199 and available in new burgundy.
  • Apple also announced the foldable Duo; Preorders for the device begin Oct. 16, with retail availability scheduled for Oct. 23.
  • Customers can now lease both the Pro and Duo through a 24-month program that allows device upgrades at any point during the term.
  • Leasing the Pro begins at $34.99 monthly, while the Duo starts at $57.99 monthly, offering an alternative to purchasing hardware outright.
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Macworld broke the news in San Francisco, United States on Monday, September 7, 2026.
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