Published 01/24/2024 6:08:24 p.m.

YA Media Star Alloy Entertainment is Growing Up

Summary by Ground News

Alloy Entertainment has long been the equivalent of a Queen Bee in the world of young adult TV and books. But big changes in the TV market in particular have driven the Warner Bros.-owned imprint to look beyond teens and twentysomethings. The company's desire to expand into what the executives describe as fully adult-centered stories has been fueled by its recent successes.

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Variety

YA Media Star Alloy Entertainment is Growing Up

Alloy Entertainment has long been the equivalent of a Queen Bee in the world of young adult TV and books. But big changes in the TV market in particular have driven the Warner Bros.-owned imprint to look beyond teens and twentysomethings for new audience cliques. On the latest episode of Variety podcast “Strictly Business,” Alloy CEO Leslie Morgenstein, TV chief Gina Girolamo and film head Elysa Koplovitz Dutton discuss the company’s nontradit…

01/24/2024 6:08:24 p.m.·Los Angeles, United States

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