World Cup ad negatively portrayed English

Paddy Power attempt at lighthearted satire about the English falls foul of ad regulator

Watchdog said advert conveyed message English people ‘did not clean up after themselves’

Paddy Power World Cup ad labelled as 'racist' against English people has fallen foul of ad rules

In a response submitted to the ASA, the company argued that it had not breached the advertising code.

World Cup ad negatively portrayed English

A single complaint that English people were negatively portrayed in a World Cup advert has been upheld by the Advertising Standards Authority of Ireland.

Complaint about 'racist' Paddy Power advert upheld

A complaint about a World Cup advert by bookmaker Paddy Power has been upheld by the Advertising Standards Authority on the grounds that it is "racist and derogatory" towards English people. The advert appeared on the exterior of a bus with text reading "LET'S GO JAPAN. Polite. Organised. Clean up after themselves. The exact opposite of the English." It also featured a fallen England flag beneath the text. The complainant considered the advertis…