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The New Ickle Bubba and Maxi-Cosi Collaboration Just Makes Sense (Aff)

On next month, Ickle Bubba added the Maxi-Cosi CabrioFix i-Size and ISOFIX base to four travel-system bundles, reviewed by a journalist.
Pairing Ickle Bubba with Maxi-Cosi aims to simplify baby shopping, as the author describes the collaboration as practical rather than promotional for parents and new shoppers.
• Included accessories such as a newborn inlay and sun canopy; each travel system offers a slightly different setup, with models starting from 449.
Shoppers can use Ickle Bubba's winter sale running now until February 3, offering immediate savings that help new parents budgeting for a new baby.
By offering tiered setups and prices, the broader range positions standardising the same premium car seat across four bundles, starting from 449, to increase accessibility, Ickle Bubba and Maxi-Cosi said.

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