Where Nipsey Hussle Once Sold Mixtapes, Foot Locker And Nike Are Now Investing In Crenshaw Youth

Local Rec Centers Serve as the Inspiration for Foot Locker and Nike’s New Store Concept in LA’s Crenshaw Neighborhood

Foot Locker and Nike have teamed up to open its new Crenshaw Rec neighborhood store concept in South Los Angeles on August 22.

Where Nipsey Hussle Once Sold Mixtapes, Foot Locker And Nike Are Now Investing In Crenshaw Youth

Recreational centers have long served as important resources for Black youth, offering a place to play, connect with mentors, and access academic and nutritional support in underserved communities. What once were spaces for youth, especially young Black children, to thrive have become less common or faced closures due to budget cuts, shifting public spending priorities, and competition from private fitness chains. Crenshaw, the historically Blac…

Foot Locker and Nike unveil community-led retail concept in Los Angeles

Foot Locker and Nike have teamed up with local community leaders to launch a new neighbourhood-focused store concept in Los Angeles. The Crenshaw Rec by Foot Locker will open on Saturday 22 August on Crenshaw Boulevard in South Los Angeles, marking the first iteration of the new retail format. Developed alongside Nike, Jordan Brand and Converse, the store has been designed to operate as both a shopping destination and community hub, taking inspi…

Foot Locker and Nike Partner on New Store Format

Foot Locker and NIKE, Inc., have announced The Crenshaw Rec by Foot Locker, a first-of-its kind retail destination created in partnership with Crenshaw leaders to celebrate one of Los Angeles’ most influential neighborhoods. The store, which is inspired by the role recreation centers have long played as gathering places for sport, culture and connection, will […]