Volkswagen revamps its approach in China in bid to overtake upstart EV makers

Volkswagen revamps its approach in China in bid to overtake upstart EV makers

By KEN MORITSUGU Associated Press BEIJING (AP) — Foreign automakers have been caught flat-footed in China by an electric vehicle boom that has shaken up the market over the last three years. That has left manufacturers like Volkswagen scrambling to develop new models for a very different market than at home. The Volkswagen Group, which includes Audi and Porsche, plans to launch 40 new models in China over the next three years and to have a lineu…

Volkswagen revamps its approach in China in bid to overtake upstart EV makers

By KEN MORITSUGU Associated Press BEIJING (AP) — Foreign automakers have been caught flat-footed in China by an electric vehicle boom that has shaken up the market over the last three years. That has left manufacturers like Volkswagen scrambling to develop new models for a very different market than at home. The Volkswagen Group, which includes Audi and Porsche, plans to launch 40 new models in China over the next three years and to have a lineu…

Volkswagen revamps its approach in China in bid to overtake upstart EV makers

Foreign automakers have been caught flat-footed in China by an electric vehicle boom that has shaken up the market over the last three years.

Volkswagen revamps its approach in China in bid to overtake upstart EV makers

As auto giant Volkswagen AG races to catch up with upstart Chinese competitors, it has drivers like 26-year-old Ren Yiling in mind.She is young and wants to play video games in her car. The digital features of her Zeekr 001, a European-designed electric car from China's Geely Holding Group, appeal to her. She uses her smartphone to help her parents adjust their seats and tells an animated voice assistant to open the window or play music.“I once …